Explore Agentforce and Einstein in Marketing Cloud Next

Agentforce in Marketing Cloud Next helps you create campaigns, message content, landing pages, segments, and more. Einstein predictive features provide insights and data to inform the content and timing of your marketing activities.

• Increase Productivity with AI
  To improve work outcomes and increase day-to-day productivity, try predictive and generative AI tools in Marketing Cloud Next.
• Agentforce in Marketing Cloud Next
  Use Agentforce to draft, refine, and generate multichannel and conversational marketing campaigns. Start by drafting a campaign brief and describing your campaign objective when prompted. View and refine campaign previews directly in the brief record for faster, more effective campaign creation. Use AI to refine saved campaign content directly in Content Builder, and use AI to analyze and optimize campaign performance.
• Agents and Einstein Data Usage in Marketing Cloud Next
  AI is built on data. When using Marketing Cloud Next, review this table to understand the type of data used by AI agents and Einstein features.
• AI Model Cards and Considerations for Marketing Cloud Next
  Review the support, limits, and considerations for generative AI features, and the model details and usage for predictive AI features in Marketing Cloud Next.
• Data 360 Reports for Einstein Features in Marketing Cloud Next
  Review the effectiveness of Einstein Engagement Frequency and Einstein Engagement Scoring in your marketing campaigns using Data Model Objects in Data 360.