You can create a landing page for permission pass recipients and set up a redirect that
tracks when your prospects visit. Then use an automation rule to clean your list.
Required Editions
Available in: All Account
Engagement Editions
User Permissions Needed
To create custom redirects:
Account Engagement Administrator or Marketing
role
Create a landing page with Thank You content.
Create a custom redirect to the new landing page.
Send a list email that includes the redirect link to ask prospects to opt in to your
list.
In the redirect report, select the prospects with at least one click, and add an “opted in”
tag to them.
To remove prospects that haven’t responded or opted in, create and run an automation rule
with the following criteria.
Prospect list [is member of][email list
name].
Prospect tag [isn’t] [opted in].
Completion action: Change prospect default field [Do Not Email] to
[Do Not Email].
For best results, wait between 7 and 14 business days for prospects to receive and respond to
your email.
You don’t need to do anything in Salesforce to reflect these changes. The prospect’s
Salesforce Do Not Email field is updated automatically.
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