Advocate Enrollment by Using Refer A Friend Widget
The Refer A Friend widget is available with every referral promotion and the marketing
manager can customize the widget based on the brand’s requirements. The widget lets advocates
join the promotion and refer their friends. The widget also lets new customers sign up with the
brand, join the promotion, and then refer their friends. You can embed the widget on Experience
Cloud sites and on external websites.
Required Editions
Available in: Lightning Experience
Available in: Enterprise, Performance, Unlimited,
and Developer Editions with Referral Marketing
Embed Widget on Experience Cloud Site
After the marketing manager customizes the Refer A Friend widget for a promotion, the
widget must be activated. Activated widgets are available as FlexCard components on the
Experience Cloud site builder.
After the marketing manager customizes the Refer A Friend widget for a promotion, the
widget must be downloaded. The widget is downloaded as a FlexCard Lightning Web Component
(LWC) and the marketing manager can share the downloaded files with the admin.
The admin can use OmniOut to embed the widget on an external site. To learn how to embed
widgets by using OmniOut, see Add a FlexCard LWC to OmniOut.
Track Referral Emails Sent by Advocates from the Widget
After a customer or an advocate joins a referral promotion by using the Refer A Friend
widget, they can send referral emails to their friends. To learn how advocate referrals are
tracked, see How
Activities are Tracked in Referral Marketing.
An advocate can send referral emails to 10 friends at a time by using the Refer A Friend
widget. The program manager can set a limit on the number of friends that the advocate can
refer each day. For example, if the limit is five, the advocate can send the referral email
to only five friends in a day. If the limit is 15, the advocate can send the referral email
to ten friends first and then send the email to five more friends.
Watch and Learn
To learn how to embed widgets on Experience Cloud sites and external sites, watch Embed Widgets
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