Considerations for Tracking Emails in the Outlook and Gmail Integrations with Inbox
When you add Inbox features to the Outlook or Gmail integration, sales reps can track
when recipients open emails and click links in the emails they send. Before you enable email
tracking for your sales reps, review these key considerations about setup and how emails are
tracked.
Required Editions
Available in: Lightning Experience
Certain features are available with Sales and included in Starter,
Professional, Enterprise, Performance, and Unlimited
Editions
All features are available with Inbox, Sales Engagement, or Sales Cloud
Einstein.
General Considerations
Email tracking applies to HTML-based emails and mass emails.
In Lightning Experience, you can see email tracking information in the activity
timeline.
In Salesforce Classic, you can see email tracking information in the HTML Email Status
related list and the HTML Email Status report.
To restrict access to email tracking for individual reps, create custom email application
panes that don’t include email tracking components. Assign the custom panes to specific user
profiles. To restrict access to email tracking for all reps, turn off the Email Tracking option
in the Salesforce Inbox Setup Assistant in Salesforce setup.
The Email Tracking - List component is on the Feed tab in the default email application
pane. This component shows all sales engagement and alert information for emails across
Salesforce, not just for emails sent from Outlook or Gmail. The sales engagement data reps
receive on the Feed tab depends on the features enabled in Salesforce.
The Email Tracking - Individual Receipt is on the Related tab in the default email
application pane. This component shows the tracking details for the selected email. You can add
the Email Tracking - Individual Receipt component to any tab that is available during read
mode.
Emails set for tracking are tracked indefinitely. If you remove the tracking components from
the email application pane after an email is sent or turn off email tracking, the email is
still tracked. But removing the components restricts access to the tracking information.
If email tracking is enabled in your Sales Engagement setup, be sure to also enable it for
the integration. Both must be enabled to track emails sent from the Work Queue in the
integration.
To track links in emails started from the Sales Engagement Work Queue, also add the Email
Tracking component to a tab available in Compose mode.
Outlook or Gmail Integration with Inbox and Einstein Activity Capture
When sales reps send an email, tracking information isn’t automatically logged. To
automatically log tracking information, give your reps access to Inbox features and set emails
to track.
When sales reps send an email, tracking information shows in the activity timeline, but
doesn't appear in the HTML Email Status report.
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