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How can I track which opportunities resulted from campaigns?
One key benefit of campaigns is the ability to track how much business has been generated from each campaign. When you create an opportunity, you can fill in the Primary Campaign Source field to indicate that the opportunity resulted from a specific campaign.
When you create an opportunity, you can fill in the Primary Campaign Source field to indicate that the opportunity resulted from a specific campaign.
In addition, when you convert a lead that is linked to a campaign, that campaign is automatically inserted into the opportunity Primary Campaign Source field.
If a lead or contact is linked to multiple campaigns, the campaign with which he or she is most recently associated is inserted into the opportunity Primary Campaign Source field.
The Opportunities related list on a campaign shows every opportunity that is linked to that campaign. You can also run the Campaign Revenue Report to track which opportunities are linked to your campaigns.
