Sales reps can connect with customers in more ways with more information using the
LinkedIn Sales Navigator native integration. Sales reps can see LinkedIn profiles on lead,
contact, opportunity, and account pages. And they can send InMails and connection requests with
Lightning actions. Sales managers can add LinkedIn InMail and connection request steps to
Sales Engagement cadences.
Required Editions
Available in: Enterprise, Professional, and Unlimited
Editions
This feature is available to users with a Sales Navigator Team or Enterprise license from
LinkedIn.
This article is about the native LinkedIn Sales
Navigator integration in Salesforce. For information about the AppExchange version of Sales
Navigator from LinkedIn, see Sales Navigator Help at LinkedIn.
The native integration of LinkedIn Sales Navigator and the AppExchange package offer different
combinations of features.
Feature
Native Integration
AppExchange Package
Lightning actions for InMails and connection requests
Yes
Yes
LinkedIn Profile components on lead, contact, opportunity, and account pages
Yes
Yes
InMail and connection request steps in Sales Engagement cadences
Yes
No
Data validation (Not at Company flag)
No
Yes
Support for Salesforce Classic
No
Yes
Note On lead, contact, opportunity, and account record pages, sales users use the LinkedIn Sales
Navigator component to match the record with its LinkedIn profile. You can’t unmatch a record and
a profile, except by associating the record with a different profile.
Set Up LinkedIn Sales Navigator To set up LinkedIn Sales Navigator, turn on the LinkedIn Sales Navigator native integration and then add the native Sales Navigator components to lead, contact, opportunity, person account, and business account page layouts. If you have customized page layouts for leads, contacts, opportunity, or accounts, add InMail and connection request actions to those layouts.
Send LinkedIn InMail and Connection Requests from Salesforce When LinkedIn Sales Navigator is turned on, sales users can send InMail and Connection Requests right from lead, contact, opportunity, person account, and business account records.
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