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            Create a Location Trust Measure

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            Create a Location Trust Measure

            A trust measure tells your customers a step that you take to keep them safe during COVID. You must be the owner of a trust card location to create a trust measure.

            Required Editions

            Available in: Lightning Experience
            Available in: Enterprise, Unlimited, and Performance Editions
            User Permissions Needed
            To view locations; create, read, edit, and delete trust measures; and preview your location’s trust card: Trust Card Manager permission set

            A trust card consists of one location and one or more trust measures.

            Infographic showing that a trust card is composed of one location and one or more trust measures

            The location represents a retail store, hotel, or other physical space that your business occupies. A trust measure represents a step you take to keep your customers safe when they visit a particular location. We recommend that you create 4–6 trust measures per location.

            To create a trust measure:

            1. Launch Trust Cards from the App Launcher.
            2. Click the Location Trust Measures tab.
            3. Click New.
            4. Fill in the required fields:
              New Location Trust Measure form
              1. Location: Choose the location where you want this trust measure to display. The field isn't customer-facing.
              2. Title: Summarize a step you take to keep customers safe. The field is visible to customers. In this example, we enter Mask Enforcement. You’re limited to 40 characters when writing a trust measure’s title.
              3. Description: To clarify the title, add additional information here. The field is also customer-facing. In this example, we enter Employees and Customers must wear a mask at all times. You’re limited to 255 characters when writing a trust measure’s description.
            5. Fill in any non-required fields you want:
              1. Icon URL: To illustrate your trust measure with a branded icon (recommended), create the icon, host it on your own site, and add the URL to this field.
              2. Trust Measure is Published: To make this trust measure appear live on your trust card for this location, check this box.
              3. Display Order: Choose where this trust measure appears in your one-column, two-column, banner, or custom trust card layout. In this example, we use a two-column layout and set this trust measure as Display Order 1. That means it’s the first trust measure displayed, from left to right, in the banner.
            6. Save your changes.
            7. To create more trust measures for this location, repeat these steps. We recommend creating 4–6 trust measures.
             
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