Email Activity Tracking in Journey Builder

In Marketing Cloud Engagement, find tracking information for each running journey’s canvas. More Journey Builder email tracking is available in Email Studio.

Note Users with standard Marketing Cloud Engagement roles can access expanded email activity metrics by default. Users with custom roles or permission granted at the user level sometimes don’t have access. To gain access, enable the View permission for Reporting in the Analytics application for your account. Contact your Engagement administrator for more information. See Modify User Settings in Marketing Cloud Engagement.

In a Sent, Running, or Stopped journey, access an email message’s performance metrics by clicking the email activity in the journey. To access the Email Performance tile, click View Details.

Click the Contacts tab to review contact-level data for the send, including opens, clicks, bounces, and unsubscribes. Identify individual contacts by their Contact Key value.