Adjust API Connector

• Channel: Display
• Data Stream Type:
  • Ads Conversion
  • Tag Conversion
  • Tag Keywords
  • Generic
  • Search Keywords
  • Web Analytics
  • Web Analytics Events
  • Web Analytics Pages
  • Web Analytics Tags
• Data Lag: 1 Day

Prerequisites

A valid API Token. To retrieve your API Token, log in to your Adjust account and under My Profile select API Token. Copy and paste your API Token into the Authentication box in Marketing Cloud Intelligence Data Pipelines.

General Setup

After an App is selected, you can choose to retrieve single or several Trackers, or leave the field empty to retrieve all. Retrieving many Trackers could result with a large amount of data, which can cause a timeout. If this happens, reduce the number of Trackers per Data Stream.

Extended Properties

• Data Stream Type – Select one of the available Data Stream Types you want to map your data to. You can only select one Data Stream Type in any given Adjust API Data Stream.

QA Your Data

• Download a compatible report from the Adjust platform
  • Navigate to the Menu and select Statistics.
  • Select the App you want to pull data for.
  • Click the download icon and under Type, select Drill Down.
  • Download the Report.
• Process the relevant Data Stream in Marketing Cloud Intelligence Data Pipelines for the same date range. Make sure that you select the same App that you selected in the Adjust platform under the Statistics tab.
• Create a Report/Pivot Table within Marketing Cloud Intelligence Data Pipelines containing the exact same Dimensions and Measurements for the same report and date range.
• Compare the Measurement Totals and make sure they’re aligned.