Allow Customers to Opt Out of Emails

Give customers the choice to opt out of marketing emails. Flow builder logs a lead or customer's unsubscribe request in Salesforce. Process Builder launches the Flow when there’s a new unsubscribe request.

Build your email opt-out flow and process with these steps.

1. Complete Pre-Work for the Email Opt-Out Flow
   Create one queue, activate two fields, and connect your support email address before building your Flow.
2. Create an Email Opt Out Flow
   Create a Flow that lets leads and contacts unsubscribe from your email campaigns.
3. Create a Process to Trigger the Email Opt Out Flow
   You created a Flow to check the Email Opt Out box when leads and contacts unsubscribe. Now tell the system to launch that Flow when a new case enters the Unsubscribe Requests queue.