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Salesforce CMS and the Digital Experiences App
Salesforce CMS is a hybrid content management system (CMS) where you can easily create and deliver content to any channel or device. Centralize workspaces, content, and channels in the Digital Experiences app.
Required Editions
| Available in: Lightning Experience |
| Available in: Enterprise, Performance, Unlimited, and Developer Editions |
So what exactly is a hybrid CMS? With a hybrid CMS, you can create content and extend it to any channel built on Salesforce. These channels can include a commerce site, a marketing email, a customer community, or a partner portal. And you can use the same content on channels outside of Salesforce.
Salesforce CMS is included in a limited capacity for all Salesforce orgs. Customers with Experience Cloud licenses can access all the features included in Salesforce CMS and the Digital Experiences app.
Watch the video to learn more about Salesforce CMS.
Let’s take a closer look at the key elements that make up the Digital Experiences app and Salesforce CMS.
The Digital Experiences App
The Digital Experiences app, accessed from the Lightning Experience App Launcher, is where you create and manage all things Salesforce CMS. You can access the Digital Experiences Home, your CMS workspaces and channels, and Experience Builder sites.
CMS Workspaces
You use CMS workspaces to create and organize CMS content. With role-based access in CMS workspaces, you have granular control over who’s creating content and where the content is published. Each workspace can have its own contributors, translation language settings, channels, content, and folders. So you can create separate CMS workspaces to differentiate internal and external information, different geographies, or even different campaigns.
CMS Channels
Share the content in your CMS workspace with one or more endpoints, or channels. The channel determines where the content from your CMS workspace is published. You can connect to any Salesforce-based channel, such as an Experience Cloud or Commerce Cloud site, Marketing Cloud Engagement email, Heroku site, or Lightning app. Or you can connect to external third-party sites using headless APIs.
In Experience Builder sites, you can also organize and tag your content and curate collections (for Aura sites), and then add content to your site pages by using Builder components.
Deliver content to a global audience by adding translation languages to your CMS workspaces so that you can offer multilingual content in your publishing channels.
Content Taxonomy
A taxonomy is a hierarchy of terms used to classify information. The terms are organized in parent and child relationships and they describe what the content is or how the content is used. In the Digital Experiences app, a taxonomist creates a content taxonomy and defines its structure. The taxonomist manages taxonomies for their organization by ensuring all terms and term relationships are regularly updated and correctly maintained. Then, in the CMS content Tags tab, a CMS content admin or manager applies those terms as tags to enhanced CMS content. Applying tags to content makes the content searchable in enhanced channels. Based on those tags, CMS users can also create dynamic collections of content served in a channel.
- Enable Access to the Digital Experiences App
The Digital Experiences app is where you access the Digital Experiences Home, all CMS workspaces, CMS channels, all sites, and Experience Builder. - Navigate the Digital Experiences Home Tab
Access your CMS workspaces and site detail pages from the Digital Experiences Home tab. Jump to CMS channels, workspaces, and sites. View existing CMS Workspaces and All Sites, or create them from the home page. Access valuable help links to important resources without leaving the app.

