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Compare the Supported Capabilities for Each License
Understand the capabilities provided in the three Salesforce Feedback Management licenses.
Salesforce Feedback Management is available with these licenses.
- Survey Response Pack
- Feedback Management - Starter
- Feedback Management - Growth
Use the information in the tables to understand about the features available with each license.
| Feature | Benefit | Survey Response Pack | Feedback Management | |
|---|---|---|---|---|
| Starter | Growth | |||
| Create a standard survey | Use a wide range of question types to keep your participants engaged. | Yes | Yes | Yes |
| Create a basic survey | Create a survey and embed in a custom app or on an external website using the Survey Response Connect API (Surveys Business APIs). | No | Yes | Yes |
| Add an attachment question to the survey | Let participants add attachments such as documents, images, and spreadsheets. | No | Yes | Yes |
| Add a matrix question to the survey | Participants select answers from the same set of choices for multiple questions. | No | Yes | Yes |
| Apply branching logic | Decide which page participants view next based on their previous responses. | Yes | Yes | Yes |
| Embed a question in email | Embed a question of the type Like or Dislike, Net Promoter Score (NPS), Rating, or Score in your survey invitation email. | Yes | Yes | Yes |
| Send survey invitation by using the flow builder | Use flows to send survey invitations to leads, contacts, and your Salesforce users. | Yes | Yes | Yes |
| Configure the supported survey languages | Customize the survey based on language preference of the participants. | Yes | Yes | Yes |
| Receive responses | Receive responses during the entire license agreement period so that you can track the number of responses received by your Salesforce org. Your Salesforce edition determines the limits on survey responses, survey invitations, and other Survey objects. |
1,000 per pack | 100,000 responses. Get more responses with additional response packs. | Unlimited |
| Use merge fields | Add merge fields in your surveys to provide participants a personalized experience. Merge fields resolve information that's already available in your Salesforce org. | No | Yes | Yes |
| Create page branching logic based on merge fields | Use merge fields to define page branching logic. Create conditions that decide which survey pages participants can view based on the information that a merge field resolves. | No | Yes | Yes |
| Create or update records based on participant responses | Create or update records in your Salesforce org based on participant responses. Configure survey data maps to either map participant responses to object fields or populate fields with custom values. You can also map fields with information from the record associated with the invitation. | No | Yes | Yes |
| Gather post-chat feedback | Lets customers respond to a survey in the chat window at the end of a chat session on a website or on an Experience Cloud site. | No | Yes, for Experience Cloud sites only | Yes |
| Embed a survey in a webpage | Embed a survey in a webpage to allow visitors to respond to the survey. | No | Yes, for Experience Cloud sites only | Yes |
| Track surveys sent across customer lifecycle | Use Customer Lifecycle Maps to define the stages in a customer's lifecycle and add survey questions for each stage. Define whether the map is used to track NPS or the customer's satisfaction score. To gather actionable insights on these scores, use Customer Lifecycle Analytics. | No | No | Yes |
| Get sentiment insights on responses to text-based survey questions | Get insights into the sentiment behind text-based survey responses by using a data map and a Flow action or a Flow template | No | Yes | Yes |
| Use Customer Lifecycle Analytics | Use the Customer Lifecycle Analytics template to create your own apps and analyze the survey responses of your customers and employees. | Yes, as an add-on license | Yes, five user licenses | Yes, five user licenses |
| Generative AI Surveys | Use generative AI to quickly create surveys tailored to diverse needs and translate entire surveys or specific sections accurately. Generate summaries of survey responses with generative AI to extract insights and feedback. Use data maps to automatically create or update records, or send custom notifications whenever a summary is generated. | No | Yes | Yes |
| Partially Completed Surveys | Capture responses from partially completed surveys. | No | Yes | Yes |
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