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            Data Access and Export for Marketing Cloud Engagement

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            Data Access and Export for Marketing Cloud Engagement

            When your customers request it, prepare and pack up the data you’ve received from them to work toward complying with various data protection and privacy regulations. We give you examples of common customer requests and things to consider. That way, you can determine how best to work toward complying with the regulations that apply to your company.

            Some laws require you and your company to let customers take their data with them. We’ve listed a few of the obligations that are important to many companies collecting and processing their customers’ data.If you have customers or users who want to take the data that you’ve received from them, review this common request.

            Common Customer Request Actions to Consider Things to Consider
            Which tools do I use to export data from Marketing Cloud Engagement to respond to a contact’s data portability request?
            • Use the Contact Data Portability report to create a report containing subscriber data related to a single contact.
            • Use data extracts in your marketing account. This material includes only data from Email Studio.
            • If you need more help, request a copy of information regarding specific contacts by contacting your account executive.
            • To export data from Audience Studio, use these tools.
            • Use the appropriate data extracts to create static CSV files containing contact information on your FTP server or via download. You can then open and filter these files to produce the appropriate contact information.
            • If you need a custom extract or report to comply with specific regulations, such as GDPR, specify that need when you request the service. You are responsible for maintaining regulatory compliance for the data in your account.
            • Marketing Cloud Engagement reports and extracts do not process or extract information from deleted or restricted contacts.
            • General Data Protection Regulation (GDPR), European Union
            • Customer Contracts

            Data protection and privacy compliance can require you to encrypt all data during transit. We recommend taking these steps to ensure compliance.

            • To help ensure TLS compliance, use the latest version of your browser and HTTPS addresses to connect to Marketing Cloud Engagement.
            • Use OAuth access token authentication for REST and SOAP API calls.
            • Follow our API security best practices.
            • Use SSL certificates for all landing pages.

            See Also

             
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