Data Protection and Privacy

Data protection and privacy regulations require your company or organization to keep personal data about your customers secure and private. Because some regulations include concepts that are similar, we give you guidance on common privacy principles.

• General Data Protection Regulation (GDPR), European Union
• California Consumer Privacy Act (CCPA), United States
• Personal Information Protection Act (PIPA), Japan
• Lei Geral de Proteção de Dados (LGPD), Brazil
• Personal Information Protection and Electronic Documents Act (PIPEDA), Canada

• Data Deletion: Delete Personal Data
  Get guidance on deleting personal data as you comply with various data protection and privacy regulations. We give you examples of common customer requests and things to consider. That way, you can determine how to best comply with the regulations that apply to your company.
• Consent Management: Track Customer Consent and Honor Opt-Out Requests
  Track your customers’ approval for how your company interacts with them. Comply with customer requests to opt-out of sharing their personal information with third parties. To help you assess your compliance with data protection and privacy regulations, we give you examples of common customer requests. And we provide details to help you determine the best way to comply with the regulations that apply to your company.
• Restriction of Processing: Restrict How to Process Personal Data
  Prevent the processing of your customers’ data when situations require you to do so. We give guidance on how to restrict forms of data processing. That way, you can work toward complying with the laws that are important to your company.
• Data Access and Portability: Give Customers Their Data when They Want It
  Export customer-related data when customers request it, so that you can work toward complying with various data protection and privacy regulations. We give you examples of common customer requests and things to consider when you evaluate your compliance with the regulations that apply to you.
• Privacy Center: Satisfy Customer Requests and Data Privacy Laws
  Honor customer requests on how their sensitive data is handled, and manage components of data privacy laws like the General Data Protection Regulation (GDPR). Use the Privacy Center app to create unique policies, manage requests, and monitor the status and results of scheduled jobs.
• Legacy Privacy Center: Satisfy Customer Requests and Data Privacy Laws
  Manage components of data privacy law such as the General Data Protection Regulation (GDPR), and fulfill customer requests on how their personally identifiable information (PII) is stored, deleted, and transferred.
• Use Preference Manager to Gather Communication Preferences
  As privacy law continues to define individual data rights and data use regulations, it’s important to establish consent with your customers. Use the Preference Manager app within Privacy Center to meet regulatory requirements and build trust with your customers. Securely capture their preferences for how, why, and when you can contact them.
• Policy Center: Control Data Security and Management Policies
  Policy Center is your home for creating and managing different policy types across the Salesforce platform.
• Data Export and Portability Across Salesforce
  Export customer-related data, so that you can work toward compliance with various data protection and privacy regulations.